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Delivery to local market of MSC hot-rolled coils up 24% in first four months of year


Following a policy decision by Mobarakeh Steel Company (MSC) to maximally meet the needs of the country's downstream industries, the volume of steel products sold on the domestic market in the first four months of the current year [started March 21, 2018] rose by 8 percent over corresponding period last year and reached 2.05 million tons, the manager of MSC Sales and Marketing Department said.
Mahmoud Akbari went on to say that the hot-rolled coils, which accounted for 1.282 million tons of the total delivery, were up by as much as 24 percent over similar period last year.
In the 31 days to July 22, delivery of MSC products to local markets registered a 19 percent increase over similar period last year. In the same period delivery of hot-rolled coils to the local market stood at 439,999 tons, a staggering 54 percent up over last year.
During the first four months of the current year, sales of color-coated sheets on the domestic market increased more than 10 percent over corresponding period last year and hit 37,000 tons, Akbari said.
The MSC sales and marketing chief went on to say that Mobarakeh Steel Company has allocated 28 percent of its products to producers of pipes and profiles; the share of processing industries and carmakers stand at 19 and 11 percent, respectively. The other two industries topping the list of MSC customers are manufacturers of metal structures (11 percent) and manufacturers of fluid transfer pipes (5 percent).
Recalling the importance of MSC presence on export markets, Akbari said MSC attaches importance to sustained presence on foreign markets with the aim of meeting its foreign exchange needs. The company’s goal is to strike a balance in local markets and at the same time have a presence on export markets through the sale of surplus products such as slabs.
He further said Mobarakeh Steel Company plays a constructive, effectual role in supporting the local industry and national economy. “When the company celebrated its 25th anniversary, the overall volume of products it had sold just hit the 100 million ton mark. Of that amount, 82 percent had found its way into the local market, especially downstream industries”.
He said attention to the production of special products, that is, products with higher added value, is at the center of one of MSC strategies, adding last year development of the product basket with a focus on special products was on the list of the company's strategic goals. “As a result, sales of such products – including API sheets used in oil and gas industries, quality construction sheets, as well as IF and micro-alloy sheets used in the automotive industries – rose to 1.438 million tons; that is equal to 20 percent of the company's overall sales.”
In the first four months of the current year, imports of flat steel products and hot-rolled products decreased by as much as 50 and 68 percent, respectively, over corresponding period last year, he said, adding the decline in imports has come on the back of a rise in local sales of steel products by local steelmakers such as MSC, an issue testament to the fact that the MSC supply has been sufficient and proportionate to market conditions at home.
In conclusion, he said that as a result of the increased production capacity, sales of 7.6 million tons of steel products are on the agenda of Mobarakeh Steel Company.


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